Sarah McGahranSocial Media Manager
Sarah is responsible for developing social media strategy and execution across the MGP client base. Her focus is on establishing close alignment with clients to build social media strategies that enhance client messaging while remaining true to vision and increasing customer engagement and interaction.
Sarah creates and coordinates cohesive social media campaigns across multiple platforms (e.g. Twitter, Facebook, LinkedIn, Instagram, Pinterest, Snapchat and YouTube), and is skilled at helping clients move their social media strategies forward through original content creation, content curation, influencer engagement and other media assets.
Prior to joining MGP, Sarah spent time as the Executive Assistant to the CEO of Aspire Ventures, a private equity firm focused on disruptive B2B2C technologies in the IoT sector, founded and ran her own company as an aspiring entrepreneur, and worked in the nonprofit sector. Sarah’s background in entrepreneurship, venture capital (focused heavily on IoT and AI), and nonprofits has given her a great breadth of experience in managing effective and engaging social media marketing campaigns across numerous platforms.
As enjoyable as social media marketing can be, Sarah takes great care in ensuring social specific KPIs are met so that clients can clearly identify their social media ROI.
Sarah recently relocated to Charleston, South Carolina where she enjoys spending time outside: running, hiking, and playing with her dog. She is also a 200-hour registered yoga teacher and student, loves entertaining, wining, dining, and enjoying time with friends.